LLM OPTIMISATION
AI Visibility
& Web Readiness
We see LLM optimisation as the next evolution of SEO. While traditional search focuses on Google rankings, LLM optimisation ensures your brand and website are visible, understandable, and trusted by AI models like ChatGPT, Perplexity, Gemini, and Claude.With the right structure, content, and technical setup, we help your website show up when users ask questions to AI.
Technical AI Audit
We review how your website is read and understood by large language models. This includes checking structured data, schema markup, page semantics, and crawl accessibility.
Not Just Keywords
Search engines and AI models use entities - not just keywords - to understand topics. We optimise your brand presence in structured data, Wikipedia, Wikidata, and other knowledge sources that feed AI training models, improving your chances of being cited or summarised accurately.
Content for AI Models
LLMs rely on high-quality, well-structured text to generate accurate answers. We refine your on-site content with clear language, topic clustering, and context signals that help AI identify your expertise and reference your brand in responses.
AI Search Performance Tracking
We monitor your presence across AI search platforms like ChatGPT Browse, Perplexity AI, and Bing Copilot. Using emerging analytics tools, we track how your content is referenced and which topics generate visibility, allowing us to adapt your strategy over time.
Who We
Work With
Specialists in premium and luxury brands, we create strategies that define and distinguish.
What is LLM Optimisation?
LLM (Large Language Model) Optimisation is the process of improving how AI tools like ChatGPT and Gemini read, understand, and represent your website. It’s similar to SEO but focused on visibility within AI-driven search experiences.
How is this different from SEO?
SEO helps your website rank on Google. LLM optimisation ensures your content is accurately summarised or cited by AI systems that people now use to search. Both work together — SEO builds your foundation, and LLM optimisation prepares your brand for AI discovery.
Can you help my website appear in ChatGPT answers?
Yes. While LLMs don’t use traditional rankings, they rely on trusted, well-structured sources.
By improving how your site is crawled, marked up, and connected across the web, we increase the likelihood that AI models will pull from your content when responding to queries.
Do I need this if I already do SEO?
Yes - SEO helps you with Google; LLM optimisation prepares you for the next wave of search.
Many AI tools use data from Google, Wikipedia, and trusted sites. We bridge the gap between them to make sure your content is recognised and used effectively.
How long does it take to see results?
You’ll begin seeing early indicators within 2–3 months - improved knowledge graph visibility, more AI citations, and stronger structured data signals.
As AI platforms evolve, these signals compound over time to make your website more “AI-ready.”
Why work with Netzoll?
We combine deep SEO knowledge with an understanding of how AI tools interpret and retrieve data.
Our approach is both technical and creative — making sure your content, code, and structure all work together to position your brand within the new landscape of AI-powered search.
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