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Marketing Tips and Advice

What is CVR in Digital Marketing?

In digital marketing, where strategies shift like puzzle pieces in a constant game, there stands one undisputed measure of success – Conversion Rate (CVR). At Netzoll, we understand the pivotal role CVR plays in our dynamic industry, and we’re here to break it down for you in style. Cracking the CVR Code Conversion Rate, or […]

How to Calculate ROI in Digital Marketing

Digital marketing is a crucial component of modern business strategies, but determining its effectiveness is equally important. Measuring Return on Investment (ROI) in digital marketing is the key to understanding the impact of your efforts. In this article, we’ll explore how to calculate ROI in digital marketing, providing you with a comprehensive guide to help […]

What Is Social Media Optimisation (SMO)?

Being visible online is more important than ever in a world when connectivity is everything. Most likely, you’ve heard about SEO (Search Engine Optimisation) and how it can raise the ranking of your website on search engines. What about the social aspect of things, though? Social media optimisation (SMO) is useful in this situation. We’ll […]

How Much Does Email Marketing Cost

Businesses are confronted with a multitude of channels and platforms to choose from when allocating their precious marketing budgets. These channels range from social media advertising and search engine optimisation (SEO) to content marketing and pay-per-click (PPC) advertising. Email marketing is a powerful tool for businesses looking to connect with their audience, build brand awareness, […]

How Much Marketing Agencies Charge in the UK

Marketing plays a pivotal role in the success of businesses, both large and small. However, many companies find themselves navigating the complex world of marketing without the necessary expertise or resources. This is where marketing agencies come into play, offering their services to help businesses reach their target audiences effectively. But how much do marketing […]

CRO Meaning and Role in Marketing

If you’ve ever found yourself curious about the meaning of CRO in marketing and in search of clear answers, you’ve landed in the right spot. CRO stands for Conversion Rate Optimisation in marketing. CRO is a systematic and data-driven approach to enhancing the performance of a website, landing page, or digital marketing campaign. The primary […]

How to Choose the Right Digital Marketing Agency

Selecting the right digital marketing agency is a critical decision that can have a significant impact on the success of your business. With the vast array of agencies available, each promising exceptional results, finding the perfect fit can be daunting. However, armed with the right knowledge and approach, you can confidently navigate the selection process. […]

Best Email Marketing Platforms for Shopify

In the competitive world of e-commerce, effective customer communication is essential for driving sales and fostering lasting relationships. To unlock the full potential of your Shopify store, it’s crucial to harness the power of email marketing automation platforms. With their capabilities, you can engage customers in a targeted and personalised manner, revolutionising your business approach. […]