What is CVR in Digital Marketing?
In digital marketing, where strategies shift like puzzle pieces in a constant game, there stands one undisputed measure of success – Conversion Rate (CVR). At Netzoll, we understand the pivotal role CVR plays in our dynamic industry, and we’re here to break it down for you in style. Cracking the CVR Code Conversion Rate, or […]
The Best SEO Tools for Small Businesses
A solid internet presence is essential for small businesses nowadays if they want to compete and succeed. A crucial element of that online presence is search engine optimisation (SEO). Your website will appear higher in search engine results as a result of SEO, resulting in more organic traffic and prospective consumers for your company. However, […]
What do you need to balance when doing SEO?
Imagine the internet as an enormous library with billions of books, where each book represents a website. Now, what if you wrote a fantastic book but placed it on the highest shelf at the very back of the library where hardly anyone could find it? That’s where SEO (Search Engine Optimisation) comes into play. It’s […]
How to Calculate ROI in Digital Marketing
Digital marketing is a crucial component of modern business strategies, but determining its effectiveness is equally important. Measuring Return on Investment (ROI) in digital marketing is the key to understanding the impact of your efforts. In this article, we’ll explore how to calculate ROI in digital marketing, providing you with a comprehensive guide to help […]
What Is Social Media Optimisation (SMO)?
Being visible online is more important than ever in a world when connectivity is everything. Most likely, you’ve heard about SEO (Search Engine Optimisation) and how it can raise the ranking of your website on search engines. What about the social aspect of things, though? Social media optimisation (SMO) is useful in this situation. We’ll […]
Do Google Reviews Help SEO?
Have you ever wondered if those star ratings and customer feedback on Google Reviews actually make a difference in how a business appears in search results? The answer is a resounding ‘yes, Google Reviews can indirectly help with SEO’. Google Reviews, while not a direct factor in Google’s organic search algorithm, wield considerable influence over […]
WordPress: “There Has Been a Critical Error on This Website” – Causes and Solutions
If you’re a WordPress user, you might have encountered the dreaded message: “There has been a critical error on this website.” It’s a distressing moment for anyone managing a WordPress site, but fear not – in this article, we’ll dive into the causes behind this error and explore various solutions to get your website up […]
How Much Does Email Marketing Cost
Businesses are confronted with a multitude of channels and platforms to choose from when allocating their precious marketing budgets. These channels range from social media advertising and search engine optimisation (SEO) to content marketing and pay-per-click (PPC) advertising. Email marketing is a powerful tool for businesses looking to connect with their audience, build brand awareness, […]